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Direct mail in Colour:

Since installing our digital press in February 2011 we have mailed over 1 million variable colour items.

Our customers are using colour:
• As part of cross media campaigns – using PURLs to drive activity to the web
• To increase response rates
• To reactivate lapsed customers
• To provide relevant content in response to customer preferences

Our in house services include:
• Data suppression
• Sortation for all downstream access providers and Royal mail
• PURL creation
• Email generation
• Variable QR code generation
• Variable colour personalisation – images, salutations, names, addresses, passwords
• Creasing, cutting, folding, perforating
• Enclosing

Our formats:
Postcards, One piece mailers, Traditional paper enclosed mailngs, Email

Press specification:
• Konica Minolta Bizhub C8000 80ppm digital press
• 1200 x 1200 dpi x 8 bit resolution
• Maximum print size 321 x 480mm
• Maximum grammage 300gsm duplex; 350gsm simplex
• Minimum grammage 64gsm